The company will be working with partners to allow Facebook users to send cookies, chocolate, socks, and other types of gifts to other Facebook users, simply by clicking a small "gift" icon.
The service will keep track of special dates, like birthdays, and ask a user's friends whether they want to send something. The gift will consist of a coupon or physical item: Your friends will be prompted to enter the address to which they want the gift shipped, and then you'll be asked for a credit or debit card to pay for it. According to Facebook, you can pay with a Visa, Mastercard, American Express, or Discover branded credit or debit card.
Facebook has tried other eCommerce features before, but they've mostly failed. People go to Facebook to hang out and share things with friends, not to shop. One merchantRead More »from Facebook Launches “Gifts”: Are You Comfortable Sharing Your Credit Card?