Wed, May 23, 2012, 5:05 PM EDT - U.S. Markets closed

Zynga (ZNGA) Shares Plunge on Earnings: Deal or Disaster?

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With shares of Zynga (ZNGA) trading down over 10% after reporting their first-ever earnings results since going public in December, investors are clearly using the opportunity to book gains and head for the hills. The California-based internet game-maker, with hits including Farmville and Words With Friends has seen shares jump 80% since troughing at $8 about a month ago.

Zynga reported a net loss of $435 million as it had cover the $510 million dollars worth of stock-based compensation issued to its employees. If you back that out, as well as some other noise, the company posted a non-GAAP profit of $0.05 per share, topping estimates of $0.03.

On the revenue front, Zynga's sales rose 59% to a better-than-expected $311 million, and it's forecast for the full year was strong at $0.24 to $0.28 a share versus consensus at $0.22.

As Macke and I debate in the attached video, the problem with Zynga's quarter is that it requires a degree of faith that the company will be able to not only be able to replicate its success in developing new blockbuster games, but also that it will find a way to break its near exclusive dependence on one customer, Facebook.

"Young stocks like this, in terms of the ups and downs, that's what you get, that's why I tend to avoid them, because they just are spikey," Macke says.

There's no arguing that, or that the company is overseeing a stable full of funky new valuation metrics when traditional measures of sales, profits and margins fall short.

For example, I now know what "MUP" (Monthly Unique Payer) and "ABPU" (Average Booking Per User) are, but I have no idea how to apply those to a fast-moving stock.

If you're looking for solid, predictable results, Zynga may not the stock for you. But if you are looking for a way to play the social-gaming craze, have an open mind, then Zynga at $12 a share might be worth a look for an aggressive trade. The maker of Mafia Wars, even with today's give back, is up 33% year-to-date.

So far, at least 4 analysts downgraded the stock today (which emboldens me more than it scares me) and I don't blame them given the recent run-up in the stock.

"I wouldn't make too much of the price change today off this, because the earnings weren't that horrible." Macke says. "It's going forward that I have concerns with."

What do you think? Will Zynga's $450 million investment in research and development produce another blockbuster or this stock a time bomb?


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82 comments

  • yahoo user  •  3 months ago
    I think we're looking at a repeat of the dot.coms that were so popular and flashy back in the 90s. I'll pass on these companies.
    • Jose Margarita 3 months ago
      Amongst the Linkedin, GRPN, ZNGA, and the other, there will be a winner. Most of these companies have real earnings, not just the prospect of big earnings. People we buying companies back then, with 50 PE's, and no earnings. That had bust written all over it. It's much different this time. I'm not saying they'll all workout, but some will. These are real growing businesses.
    • Trust Who 3 months ago
      ZNGA is just another over -priced and over hyped stock like Apple! WHAT do you get from it once you buy it? It will not last past this year!
  • K  •  3 months ago
    Deal .... for the insiders.
    • NaturFotog 3 months ago
      Explain how that works.
    • K 3 months ago
      1 insider share cost is ZERO
  • Valerie  •  Seattle, Washington  •  3 months ago
    What ever happened to the days where entrepreneurs came up with actual products with actual value?
    • NaturFotog 3 months ago
      Young people with more money than brains became the target audience.
    • Jose Margarita 3 months ago
      Define value. These people are paying for virtual products. Clearly they find value in them. Have you ever bought a product you wanted, that had no value? Value is like beauty, in the eye of the beholder. If these people are going to invest their money on virtual goods, I'll kindly make money off them. Not too mention, this area is new, and is growing like mad.
    • Tony 3 months ago
      Well said Valerie!!!
  • BTN  •  Arlington, Virginia  •  3 months ago
    "If you back that out, as well as some other noise, the company posted a non-GAAP profit of $0.05 per share, topping estimates of $0.03."

    While we're at it, why don't we back out Advertising and R&D costs as well. That should boost earnings. What a bargain!
    • who 3 months ago
      And then with a generous P/E of 20 you get $1/share.
  • barbara  •  St Louis, Missouri  •  3 months ago
    Hate the games and the lousey customer service. From the user point of view it is a non-starter..
    • Jose Margarita 3 months ago
      These games are horrible. I'm a gamer, and have no idea why people play these stupid boring games. But that's exactly why I'm a bull on ZNGA. These people, playing these games, aren't gamers. They are a new breed altogether. They are getting their first start in gaming, with social gaming, and have nothing better to compare it to. ZNGA to me, is a buy, even though I hate the games. This is an addicition stock. There are big "whales", rich and dumb people mostly, who spend hundreds of dollars per month on these games. The only thing that matters when buying stock is earnings, and earnings growth, balanced against valuation. ZNGA has profits that should be fairly easy to grow.
    • Time4change 3 months ago
      Lousy customer service, what, you actually need customer service for these games? For those of you who are sitting on their high horse as "real gamers" get a life or at least a job. These games are simple and a great way to keep in contact with people. I play words for friends with my mom, she's 83 and living alone, this let's me keep in touch with her throughout the day, it's great. Is it extremely challenging, no, is it supposed to be, no. They are just games, not a way of life. Can they keep making money, don't know but it will probably come back to advertising even for those who have paid.
  • Magron  •  De Witt, New York  •  3 months ago
    450 million? In R&D? for browser games that take less than a couple of months to code?
    huh?
  • thelastford  •  3 months ago
    if u didn't know about this stock before today then keeping looking elsewhere!
    if u didn't buy it below $9 then u r a "FOOL" and today is sell on news...
  • ED  •  Akron, Ohio  •  3 months ago
    The people that stay on Face Book for more than a couple of minutes are Zynga's gamers. If Zynga launches its own platform and offers players some free zynga dollars to follow them Face Book will here a big sucking sound as Millions of players leave FB.If Zynga stays on FB
    it's a sell
  • RAFAL  •  Athens, Greece  •  3 months ago
    Is facebook next to take a dive....
  • David  •  3 months ago
    Preview of Facebook stock, lol
  • Connecticut Yankee  •  Stamford, Connecticut  •  3 months ago
    Hey, Zynga's a guaranteed winner. If you bought it early, you made money on it. If you buy it now, you'll get your money back in the lawsuit!
  • Jay  •  3 months ago
    It is a disaster, stupid!
  • dennis  •  3 months ago
    wouldn't buy this garbage with someone else's money! or FB for that matter!
  • Marshmellow  •  New York, New York  •  3 months ago
    I am 66 and playing some games on Facebook. So, it's not just for the kids! That tells me a lot. Zynga is a speculative stock and I've tried to be more conservative, but I can afford to risk a little bit, but know it will be "quite a ride"
  • Sam N.  •  Orlando, Florida  •  3 months ago
    Zynga's CEO was featured on NPR the other day. His values and business ideas are that of a child... That being said I'm all in, youth is the greater value here.
  • Brandon  •  New Berlin, Wisconsin  •  3 months ago
    All you old farts need to understand social media and social gaming are not a fad! Facebook and Zynga are here to stay and are changing the way the world works. Don't be so scared of the future. Your gonna miss out while im smiling $$$$$$$$$. How could you not love zynga?
  • tagyoureit  •  3 months ago
    This calls for a taxpayer funded bailout! We need to prop this company up. Jwoods' son is depending on it. Today, for fun and games, tomorrow for employment
  • Steve J  •  Mattoon, Illinois  •  3 months ago
    I don't think it is either a deal or disaster, I think it is obvious that it is not worth that much.
  • me  •  3 months ago
    too many MBA's coming up with #$%$ metrics names. agreed. Revenue, margins, earnings. everything else leads to another bubble.
  • littleboyblue  •  Huntsville, Alabama  •  3 months ago
    Yahmada isn't even wet yet. The balloon is going to pop.. Gas going sky high and anyone buying in this casino is chasing a dream. Until housing prices stabalize and we stop borrowing 50 cents on a dollar, we are still in a depression.

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