Power Pitch

  • Start-up packs macho in a box

    Joanna Weinstein at Power Pitch17 days ago

    One man says he's created the perfect bromance between a crate and a crowbar. "We hand select stuff that guy's love ... pack it into wooden crates, and send every crate with a crowbar," Jonathan Beekman told CNBC.

    Beekman founded ManCrates.com, a company curating gifts solely for men. Its tag line: "We build awesome gifts."

    Watch Beekman give his 60-second pitch to an expert panel with Nikhil Kalghatgi, Vast Ventures partner; Kelly Hoey, Cuurio's chief marketing officer; and Paul Cianciolo, FirstMark Capital vice president. Will his start-up be one giant leap for mankind? Or will the panel call it not so "awesome."

    Gear, gadgets & grub

    "Most people end up settling for a 'consolation gift' like a gift card and get really depressed when their gifts land flat," Beekman told CNBC.

    He founded Man Crates in October 2011, with the manifesto "We say 'no' to ugly neckties, cologne samplers and executive trinkets. We don't save wrapping paper, we don't do ribbons."

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