Whatever you do, don’t call General Assembly (GA) a trade school.
Sure, it's a school. And, yes, its curriculum is focused on helping students hone job-ready skills and find work in a tough employment market. But the thing that sets GA apart from its competition, according to CEO and co-founder Jake Schwartz, is that its program is about more than just acquiring job skills. It’s also about career creation.
“What we think about is giving people skills that are directly applicable to their current career aspirations,” he says.
The trouble with trade schools – as well as vocational schools and career training in general – Schwartz says, is there's a stigma there, likely because of the way the U.S. education system is organized, from research universities down to community colleges. It’s unnecessary, he says, and a little self-defeating in today’s challenging job market, to relegate job training that actually translates into work opportunities to a second-tier status. But it’s still theRead More »from General Assembly: Inside New York City’s New Tech Economy