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Jim Citrin Leadership by Example

Jim Citrin, Leadership by Example

Secrets of an Equity Investor

by Jim Citrin

Very Good (148 Ratings)
3.270272/5
Posted on Tuesday, November 27, 2007, 12:00AM

Much of the feedback for my recent columns has included the question, "What does leadership have to do with investing and making money?"

To address this, I sought out the best investor and one of the best leaders I know: Cliff Greenberg, portfolio manager of the $3.7 billion* Baron Small Cap Fund, director of research for the Baron Family of Funds, and -- full disclosure -- a close personal friend.

Cliff is widely regarded as one of the country's most skilled equity investors in growth companies. Since the inception of his Baron Small Cap Fund (BSCFX) in 1997, he's achieved an annualized 10-year return of 12.45 percent, compared to 6.55 percent for the S&P 500, 7.22 percent for the Russell 2000, and 3.65 percent for the Russell 2000 Growth Index. His fund's one-year annualized returns have been 22.54 percent, while the three-year returns have been 16.90 percent and the five-year 18.06 percent.

In for the Long Haul

I spoke with Cliff about his investment philosophy, and asked what advice he has for individual investors. Here are some highlights from our discussion:

Q: How would you describe your investment approach?

A: My approach is to try to find special one-off growth companies that we can own for the long term, as long as we maintain our conviction that we can earn outsized compounded returns in the stock.

I like to find an industry and a business that I believe will grow rapidly for a long period of time. Then we do in-depth research to really get to know the business, management, and industry so we can project what the company can earn and what it will look like in the future. From that we determine what we think the stock will be worth in five years. If that represents an attractive return from today's price, then we buy it.

We're long-term investors. We've held some of our positions for ten years. Our portfolio turnover averages only one-third per year. And we adjust our positions to greater or lesser amounts based on how the stock price changes and its attractiveness relative to what we believe will happen.

An Investor's Prerogative

Q: How does this investment strategy differ from value investing?

A: The analysis is similar but the perspectives are different. Both approaches are based on fundamental research and judgments about what companies will earn and what they'll be worth in the future relative to their price today. But classic Graham and Dodd value investing is when you do the analysis and conclude that a stock is priced cheaply today relative to its current inherent value. In other words, you think something is worth a dollar but is only priced at fifty cents.

Our starting point is different. We try to find growing businesses that are reasonably priced today but that will grow more rapidly than other companies and than others believe, so that they'll be worth a lot more in the future. In other words, we assume that it's reasonably priced today at a dollar but that, based on its earnings growth potential, we believe it could double in three years and be worth three dollars in five years.

Q: How do you maintain selling discipline?

A: While we're doing our work, the market is guessing along with us every day, and often it comes to a different conclusion. The dynamic reality is that an investment is never what you'll think it will be. We're constantly adjusting our sights and thinking over our investment period.

The main reason to sell is that we've made a mistake -- either management isn't as strong as we thought, the company's prospects are less attractive, or the industry dynamics have changed. If the investment plays out faster than we projected and it hits our price objectives, then we might sell down. We also sell when we find a new idea that we like better than one we presently own.

If I thought that dollar today was going to increase to three dollars in five years, but nine months later it looks like it's not going to get there, we'll be flexible and open to changing our minds. The stock price constantly plays into our thinking.

Haves and Have-Nots

Q: How would you characterize the current market?

A: Right now it's a have-and-have-not market. More have-not recently. What's been in vogue has really been in vogue, and what's not has been shunned.

Those that have been strong may have now run their course, and there are some solid sectors that have been overly hurt. We're finding opportunities in out-of-favor sectors, such as commercial real estate and senior living. Even though residential homebuilding is dreadful -- and we have no opinion as to when it will get better -- this will modestly affect prospects in commercial real estate and senior living, but stocks such as CB Richard Ellis have been overly punished.

CB Richard Ellis stock is down over 50 percent from its high, and although 2008 earnings will be less than we anticipated because of credit issues, the stock is trading at only 8 times our present estimate of earnings. Historically, it has traded at 20 times. [Note: CBG represents 2 percent of the Baron Small Cap Fund's net assets].

We're also investors in the senior living sector based on demographics and the fact that many more seniors are coming into this market while there's not a ton of capacity. This drives higher rates, which allow earnings to go up a lot, despite a recent lull of move-ins due to the difficulty seniors are having selling their homes in the current market.

Nerves of Steel and a Saint's Patience

Q: What's the most common trap individual investors fall into?

A: Often, investors don't understand the actual companies they buy or at least they don't have a perspective of what's going to happen to the earnings that drive the stock. It's human nature that if you're buying a stock you'll love if it's going up and hate it if it's going down.

But if I own a stock and have conviction in it, then I'll buy more if the price goes down and will sell when I've made the return I believe is available. We're constantly asking ourselves, "Is there still enough return left in the stock?" This is hard to do emotionally, and isn't intuitive.

Q: Finally, what's your advice to individual investors?

A: Being thoughtful and patient and having a long-term perspective is the best advice I can give. For an individual investor, there's nothing wrong with investing in a mutual fund, even if it doesn't sound particularly sexy.

Find a high performing mutual fund whose strategy makes sense to you. The funds usually charge a 1 percent fee. While I believe professionals can invest more successfully than most individuals, people who watch their investments and who do the homework can also do well.

Read the financial press each day -- the Wall Street Journal, Forbes, Fortune, Business Week, and Barron's. Finally, even in difficult market conditions such as we're experiencing today, maintain your nerve and stay patient. If you do your homework and take a long-term view, you should have the courage to add to your favorite positions when stock falls.

* Figures pertaining to Baron Funds are from the company's web site.

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34 Comments

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  • Yahoo! Finance User - Sunday, December 2, 2007, 9:19AM ET  Report Abuse

    • Overall: 3/5

    No "secrets", huh? What esectly were you expecting? Here is your secret: investing is hard work? Dont have time to read the press? Dont invest. Dont have the time to learn about your companies? Dont invest. Sorry kids, if you want easy, go to the beach. This guy has as good a philosophy as any, and his record shows it.

  • Yahoo! Finance User - Friday, November 30, 2007, 11:54AM ET  Report Abuse

    • Overall: 4/5

    An interesting insight into a fund I own. Sounds like they have a classic growth philosophy which is likely to outperform for awhile. I only gave 4 stars though because of the generic nature of the fund manager's responses. Jim Citrin, thanks for the look inside.

  • TomH - Friday, November 30, 2007, 9:37AM ET  Report Abuse

    • Overall: 2/5

    Secrets?? Lessee, we try to buy companies that will grow pretty fast relative to the rest of the economy. WOW!!! Oh yeah, if the price goes down we keep buying more shares. Sorry about that Mr. or Mrs. individual investor person, but that only really works when you are a large mutual fund. Ok, enough "secrets" for today.

  • SandyLady - Friday, November 30, 2007, 5:24AM ET  Report Abuse

    • Overall: 2/5

    "Read the financial press everyday..." Yeah, sure. Individual investors do have other commitments to their time. This article would be a greater service to Yahoo readers by giving them a checklist to compare industry to stock, P/E ratios, etc, rather than touting just another fund manager's expertise. (One of the reasons I revere Mr. Buffett...he teaches and shares his wisdom in stock selection by going past the "generalities"....gives actual benchmark figures to look for in stocks). By the way, could we get Mr. B as a contributor????

  • Yahoo! Finance User - Thursday, November 29, 2007, 4:24PM ET  Report Abuse

    • Overall: 1/5

    He looks for companies that will grow earnings faster than other companies and will be worth more in the future. That's some heavy stuff! I'd rather stick with indexes and not waste my time with Barron's, and make more money at the same time.

  • Tony - Thursday, November 29, 2007, 10:23AM ET  Report Abuse

    • Overall: 1/5

    Secrets? What secrets? Cliff is saying that he does what every other money manager is doing, but he does it better.

  • Odhiambo - Thursday, November 29, 2007, 7:47AM ET  Report Abuse

    • Overall: 4/5

    please be shedding more light on fundamentals as well as other stock related products.

  • Yahoo! Finance User - Wednesday, November 28, 2007, 11:16PM ET  Report Abuse

    • Overall: 3/5

    Tony - Wednesday, November 28, 2007, 10:27AM ET: Thanks for those awesome insights. I'd still rather invest in one fund family than have to research a different fund family everytime I want to buy a mutual fund. Plus T. Rowe Price has excellent funds.

  • Robert - Wednesday, November 28, 2007, 6:52PM ET  Report Abuse

    • Overall: 1/5

    It's taken me a long time, but I finally learned that a fund manager who runs a "small cap" fund and then compares its results to the Dow, the S&P 500, or any Index other than what the fund purports to be is either a liar, a bs-artist or a columnist. It's easy to find a "small cap index"--DJUSS and then do a comparison--and see that over the last 5 years the fund has done a bit worse than the index. Then of course there are the fees associated with owning a managed fund (including, perhaps, load fees). Nice that Citrin is plugging his friend, but once again, Yahoo finance writers are not being fair, honest or helpful to their readers. Hey, stick to Low Cost Index Funds and allocate your investments appropriately--that's my 2-cents advice.

  • Michael - Wednesday, November 28, 2007, 6:10PM ET  Report Abuse

    • Overall: 4/5

    I appreciate his solid advise to the common investor. Especially to "buy" when your stock choice is going down - can't forget to dollar cost average.

  • Yahoo! Finance User - Wednesday, November 28, 2007, 5:20PM ET  Report Abuse

    • Overall: 2/5

    yes we got the picture you buy-always-when-it-gets-down that you have no clue about investing. this is simple formula for someone who has unlimited amount of cash because you have to put more and more into it. all casino players know that. i am afraid you are trying to be smart but in reality you dont have money and guts to do that, right? if you dont know, stocks can go down to 0. will you buy more? he he

  • Rod S - Wednesday, November 28, 2007, 2:29PM ET  Report Abuse

    • Overall: 2/5

    The problem with this article and most of Citrin's other articles are with the expectation level he sets for the reader. In this case the link to the article is title "Secrets of an Equity Investor" yet all the reader gets is a very high level overview of the investing process at the Baron Small Cap fund. Interesting but not the level of detail one needs in order to make a sound investment decision or to develop a personal investment strategy. Jim Citrin's articles here on Yahoo are a corporate version of James Lipton's program "Inside the Actor's Studio." Both interviewers lob softball questions to the individual being interviewed. Still, at least Citrin is bringing us commentary from Fortune 500 CEO's and successful members of the Wall Street community unlike some of the other so-called "experts." People like Penelope Junk in the Trunk are telling us to get ahead by doing yoga in the office bathroom and Robert "Buy my Books" Kiyosaki are scolding us for not maxing out our credit cards to buy Chinese silver mines when commodity prices are near their peak.

  • Ernst Stavro Blofeld - Wednesday, November 28, 2007, 1:13PM ET  Report Abuse

    • Overall: 2/5

    Looks like a decent fund to own, thanks for bringing it to my attention.

  • jay - Wednesday, November 28, 2007, 12:42PM ET  Report Abuse

    • Overall: 2/5

    Not much content here. The article was essentially an advertisement for his friend's fund. There are no secrets revealed in this article.

  • Yahoo! Finance User - Wednesday, November 28, 2007, 12:02PM ET  Report Abuse

    • Overall: 2/5

    OMG! I can't wait to see the clown show tomorrow! (aka Penelope Trunk). Maybe she'll advise us to quit our jobs every 18 months and do Yoga in the bathroom again! Whoopie!

  • Yahoo! Finance User - Wednesday, November 28, 2007, 11:49AM ET  Report Abuse

    • Overall: 1/5

    Yet another "expert" article from Yahoo's list of jokers. What mutual funds do has nothing to do with individual investment strategies. Ask a real expert--me--a wizard on Wall Street instead of these clowns.

  • Dr Putts - Wednesday, November 28, 2007, 11:38AM ET  Report Abuse

    • Overall: 3/5

    few comments: 1) I dont think it is approporiate for the author to promote his buddy even if he provides full disclosure. Who knows the kind of inflow this will generate into the fund. 2) The fund has a rsquared (.6) considerably lower than it's peers, suggested the fund may drift from the stated sytle making the comparison to the small cap benchmark somewhat misleading. 3) Including in the 10 year annualized return is a 1 year return of 70% in 1999 which may skew the performance. Although the tracking error seems comperable to it's peers. 4) The author failed to mention the russell 2000 benchmark performance for the 1, 3 5 year period which was 18.94, 14.1, & 18.70 respectively. 5) Above average management fee. All in all, seems like a solid fun, but I see several funds that offer similar risk & reward in the small cap space. The article is good in the sense it points out the fund managing is both an art & science but I took issue with the author promoting his buddies track record.

  • Yahoo! Finance User - Wednesday, November 28, 2007, 11:37AM ET  Report Abuse

    • Overall: 3/5

    I don't see the difference between the traditional approach of comparing the current value to the current inherent value versus a projected future value. Isn't the current inherent value supposed to already consider future growth? The fact that other analysts might not recognize the potential for growth is only a signal that they are underestimating the current inherent value...nothing new here in my opinion

  • Skip - Wednesday, November 28, 2007, 11:37AM ET  Report Abuse

    • Overall: 5/5

    Thank you. This kind of market insight....free for the asking is awesome! This guy is an investor....so many are not. Too many now are simply gambling, and as Doc Holiday said "only a fool tries to buck the tiger" If you can't buy and hold, then you should not be in this market. 10 years ago an idiot could make money in the stock market. Today's market is not kind to idiots. 10 years ago it was no fun, everyone was making money, now is the time to put some distance between you and the crowd. Buy quality and hold it through thick and thin, that is how my grandfather made a small fortune and that is how I am making my own today.

  • JPEG - Wednesday, November 28, 2007, 11:22AM ET  Report Abuse

    • Overall: 1/5

    Jim, weren't you on last nights episode of 'The Office'? 1 star for being about finance. No more because I was bored to tears. T-minus 1 day till Penelope. No wonder we read her stuff? At least it's funny in a stupid sort of way.

  • andrew - Wednesday, November 28, 2007, 10:49AM ET  Report Abuse

    • Overall: 2/5

    This is really a mid-cap fund according to Morningstar. However, DFA US Small Cap Value (DFSVX) has a 12.58% return for the same 10 yr time period yet there is no risk of manager under-performance. Granted you will never get manager over-performance either, but nobody does. That is what alpha is and alpha is a myth.

  • WKG - Wednesday, November 28, 2007, 10:27AM ET  Report Abuse

    • Overall: 3/5

    While I am not particularly impressed with the interview format of this article, I am impressed with Mr. Greenberg's 10 year annualized return of 12.45%. More entertaining than the article is all the ignorant opinions that get posted in response to the article. For example one yahoo user said: "As far as funds are concerned, I prefer fund families that offer many different types of funds like T.Rowe Price. That allows me diversify within a fund family. I don't know much about the Baron Funds but if they don't offer a full complement of funds, I won't consider them despite the solid returns". You do not have to stick to one mutual fund family when you buy no-loads. Set up a brokerage IRA and diversify among all the mutual fund families. My favorite part is how the writer states that this "non-issue" as a reason to ignore solid returns. Another Yahoo user (this one has to be an accountant or an engineer): "The main determinant of choice should be the low expense ratio and the strategy. Typically this is best achieved with index funds and certain ETFs." Hmmmm....What part of beating the S&P 500 by 590 (5.9%) basis points yearly over a 10 year span is the part that you fail to understand. Seems like a pretty good strategy to me. The expense ratio of this fund is 1.33%. Therefore, even if you paid 0% for the index fund the difference is pretty substantial. Maybe is just me, but I cannot think of one thing in my life where my decision is based on getting the lowest possible cost. Particularly when it comes to my money. Have a good day.

  • Mark F - Wednesday, November 28, 2007, 10:08AM ET  Report Abuse

    • Overall: 3/5

    Three stars for being an investment article (unusual for Yahoo's personal-advice articles which seem to dominate the finance and investing area). But, not the best investment advice. Quoting percentages to prove how someone beat the market is meaningless without also providing maximum drawdown numbers. I know experts who can get you 300% gains (if you can withstand the 80% drawdowns).

  • JC - Wednesday, November 28, 2007, 10:02AM ET  Report Abuse

    • Overall: 4/5

    Sound advice. What people need in the last couple of weeks. thanks.........

  • Nick Name - Wednesday, November 28, 2007, 9:23AM ET  Report Abuse

    • Overall: 1/5

    So all this guy does is ask some "expert" a few questions? Lazy. Where his expert opinion? Hes just riding the coat tails of someone else. So this expert says keep buying as the price falls. Averaging down is a often the surest road to ruin. As anyone who owned the high flying technology companies in the great late 90s technology boom.

  • freakyz - Wednesday, November 28, 2007, 9:12AM ET  Report Abuse

    • Overall: 1/5

    Are you telling me he produced abnormal returns all of that time? Granted, he might have but I doubt it. The pursuit of alpha is tricky and returns must me risk adjusted for proper comparision. To do otherwise is simply ignorant.

  • Yahoo! Finance User - Wednesday, November 28, 2007, 8:58AM ET  Report Abuse

    • Overall: 3/5

    There's really not enough good advice for individuals. People need to devise a strategy that works for them. Individuals should also read Investor's Business Daily. As far as funds are concerned, I prefer fund families that offer many different types of funds like T.Rowe Price. That allows me diversify within a fund family. I don't know much about the Baron Funds but if they don't offer a full complement of funds, I won't consider them despite the solid returns.

  • Yahoo! Finance User - Wednesday, November 28, 2007, 8:57AM ET  Report Abuse

    • Overall: 1/5

    ... if I own a stock and have conviction in it, then I'll buy more if the price goes down and will sell when I've made the return I believe is available. imo, it is a bad advise. let's see. i bought sun micro @ 90, then some more @ 80, then some more @ 70, and then some more @ 60 .... I bought lucent @ 70, some more @ 60, some more @ 50, ... you get the picture, right?

  • Yahoo! Finance User - Wednesday, November 28, 2007, 8:03AM ET  Report Abuse

    • Overall: 2/5

    My comment is not about the columnist, but the interviewed expert's insight. Mutual funds should not be chosen merely on their strategy and past return. This is known as "performance chasing" that usually leads to far less gain than expected. The main determinant of choice should be the low expense ratio and the strategy. Typically this is best achieved with index funds and certain ETFs. Actively managed funds usually have bond-like returns at stock-like risks in the long run. Finding the few mutual funds that beat the market in the long run is like finding a needle in the haystack. For these reasons, I have reservations with the recommendation for mutual fund investing. Regarding Mr. Greenberg's strategy: He stated the typical and the obvious. This is exactly what just about every stock investor is trying to do. The unanswered question is: What does Mr. Greenberg do different from the average mutual fund manager to make him more successful? He might not be able to tell that in a short interview even if he wanted to. There is nothing wrong with his stock-investment strategy, but what he said was basic, and thus fairly useless.

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