Under Armour can never just innovate like Nike can. They also have a much stronger presence globally. I still see this stock hitting $120 by the end of the year
Buy low now ...ride nke up to top channel...tgt is 117...out preform..upgrade by ubs..more upgrades coming..
Short if you dare.
The first big story comes from the year’s biggest enabler: the smartphone. Back in 2010, smartphone usage was at an impressive 30%, which meant almost a third of the U.S. was using one. In 2014, however, penetration increased to a staggering 75%. Smartphone market penetration showed us how crazy we are about our teams, from following Twitter updates to watching whole games online.
In October of last year alone, fans consumed over 7 billion minutes of sports content digitally. An ever-growing base of 72 million sports-watchers are taking over the digital media world.
The rise of sports apps also influenced our exuberant media consumption. Most of today’s sports apps include a blend of personalized content from our favorite teams and athletes, which means increased interaction. Verizon even offers exclusive live games as part of their partnership with the NFL. The top-ranked apps include ESPN Sports Center, MLB At Bat, and Team Stream.
Another big contributor was our sports culture obsession with Fantasy Football (heck, there’s even a show about it). Yes, grown adults pretending to own imaginary teams (many of whom work here) drove media consumption up. In 2014, fantasy leagues exploded with a yearly growth of 484% on desktop and 847% on mobile.
As the U.S. sports audience grew in 2014, so did its cultural mix. The NBA was at the forefront of this multi-cultural shift, showing what’s in store for other sports in the coming years. A ten-year comparison showed an increase in viewership of 62% in the African-American demographic and a 57% increase for Asian-Americans. Although Hispanic and White fans also watched more minutes, their gains were modest at 14% and 13% respectively.
2014 was an exciting year for sports, and we hope this year holds up to the new precedent. As fans continue to increase consumption across different media platforms, there is an increasing opportunity for brands to connect with them.
I wouldn't worry about it. Nike is well run and there's about 7 billion pairs of feet in this world and that number's only growing. Nike is one of those companies you just buy and hold and cash it out when you buy a house or retire and want to move to Florida.
Me too, all the way to the the bank - Despite great numbers there has been no exciting news. They need another split which I think will happend this year plus I am hoping for a big acquisition to get the stock running
No, all of their shoes are made by college graduates with IQ's of over 120. They also have to run 100 miles over the course of three weeks in Nike shoes, to get the feel of things. That's the reason Nike is number ONE....
Nike will continue it's world dominance. Historically it always goes up a couple days after upgrades, been invested in Nke for about 10 years. Still so cheap here, the pattern has been so exceptiobal here for long term investors here. Trade up $100 and split. Always has worked for them. Mark parker is doing an extraordinary job for this company. Their innovation has been nothing but tremendous, and they really have a deep understanding for each customers needs whether it's domestically or globally. I'm still adding more here at these levels. Everyone that does will thank themselves a few years out.
billery and warren are two limbs off the same INFECTED tree, but the dogs love it by relieving themselves....
Both with PT $115 and the stock barely reacted. Is any move up on hold pending EOQ or is this just more analyst talking out of their #$%$?
@@@NEW YORK (TheStreet) -- Shares of Nike (NKE - Get Report) are up 0.44% to $101.33 in early morning trading Tuesday after Deutsche Bank increased its price target to $115 from $110, while maintaining its "buy" rating. Deutsche Bank analysts maintain their rating given Nike's numerous growth levers, which include a continued strong constant currency futures profile in North America and globally, and a reinvigorated strategic pursuit of the women's and children's market. The athletic retail company has one of the best long-term margin opportunities, which includes benefits from shifting revenues to apparel from footwear, to retail from wholesale, and to foreign markets from domestic ones, the firm noted. "We're incrementally more bullish on the long-term opportunity for Nike in China and candidly, in Asia Pacific broadly, Latin America and Europe as well," analysts said.
@@@NEW YORK (MarketWatch) -- Nike Inc.'s stock NKE, +0.71% rallied 1.3% in midday trade Monday, after the athletic apparel and shoe seller was upgraded by RW Baird, which cited a rising preference for active lifestyles against a backdrop of robust consumer spending. Analyst Jonathan Komp raised his rating to outperform from neutral, and lifted his stock price target to $115--14% above current levels--from $102. Nike's strong operating fundamentals sets the company up to capitalize on "a healthy consumer spending backdrop combined with secular shifts in consumer purchase behavior," which helps justify the "valuation expansion and outperformance year to date," Komp wrote in a note to clients.
Ted Cruz for President? Thanks for the laugh. That clown doesn't deserve to be elected as a dog-catcher, much less president.