Duh?????? you been waving your pom poms for the last 7 years riding jones all the way down..
last week you were claiming you were buying at .48 CHOMP ..CHOMP ..CHOMP..
Out of cash to survive mid 2014.....the last report showed more liabilities than cash .(.you can't count receivables when payables make it a wash ) ....the liabilities of 2+ million was to ramp up this season...that means they can not afford to ramp up......
And jones is waiting until the last minute to release the 10k..... writing and pictures are on the wall...
Big Dump Coming ......The End is Near......
TICK , TOCK ....
this company is about ego. what is causing the company to sink is a delusion that company is relevant, that the product is "premium", that the bottles are still cool, and that they are competitive. i find it frustrating that this new group of managers comes in and says the only thing we were doing wrong was spending too much on promotion. we have to right-size the marketing and overhead. meissner said we have to spend more, cue says less. but the 1990s garbage in a photo bottle is so edgy, still. wait, lets also do jones natural with real sugar! omg REAL sugar!!!! advertise that and people will freak the -ck out! mothers demanding REAL sugar for their kids. sales will explode. quick get on the internet and order some soda for $20. and sales decline?????? how can that be?????? must be a fluke. cold weather i would say. people may not understand yet how edgy the product is. they need another few years to catch up. soda is such a complex business. so hard. what with the bottles and distribution and shelf space. banking and soda are the two. wait, banking aerospace and soda are the. the four hardest businesses are. sorry, i didnt expect the .. nevermind.
Your analogy is all wrong ampee.....The first order of business should have been to plug the leaky boat. That has never been done. It's all right to keep on bailing, however the boat is still listing (AKA: Declining Revenues). They tried to cut costs by cutting off both arms, now they are still trying to run on the two legs that are left, (AKA: Run with the little guy). The business model is so flawed.
When a ship is floundering on the waters the first need is to bail out the water that's causing it to sink. That's what Cue et al have done. The next step is to generate some power so as to enable the ship to move. This has yet to be seen and if it's not forthcoming in the next two quarters all of the previous effor to right the ship will most likely fail and the incoming water will again put the ship in dire straits.
Did you ever learn what a "Speculative Gamble" is?
Is it really still a good product ?????
If people aren't drinking Coke or Pepsi products these days, then they are drinking the various energy drinks of some type, the Teas, flavored waters, etc.
IMHO, Jones core product has become a novelty for special occasions, but they don't capitalize on that. They should be advertising in wedding magazines, and online searches for holidays, birthdays, graduations, and other special occasions, where the extra money will be spent because of the occasion, not drinking on a regular basis.
The saving of JSDA, or any promise beyond being just average at best, I believe will be coming up with a new great product that creates it's own demand channels. Don't know it they will do that? But I think that's what they need to become relevant in the beverage industry again, cuz I don't think the sodas can do that on their own today.
-Well I think we're hearing a little bit of tune change regarding Chris, but I don't hold that against you:)
-They only have about a mil in cash too, although a bit larger credit facility
-Lost 1.3+ Mil for the year….I think about similar to Jonesy?
-Positive projections……., but is that reality….or hype??? We just don't know yet?
-Without knowing a lot here, I think strong likely hood of another pull back next reporting period before chance of turning up again. And dead money with tiny volume in the interim
-Maybe what they're missing is a little museum archiving Reed's history!!!
i commented extensively on reeds board. frankly, it is a buy now under $6. 2x sales. and growing so it is a no brainer. like free money. however, chris reed really f--ked up. and in five different ways. he does not know how to grow the company at this stage. he is lost. clueless. in over his head. he needs to bring in the right talent and go develop flavors and concoctions someplace. he could not market his way out of a paper bag. but they have good products. jones doesnt. jones mgmt think they have amazing products and are constantly flustered that they dont sell. reed thinks he is a master ceo/cfo/cmo/coo. and he is a guy who really likes making soda in his garage and is good at it. reeds will fix itself because people want the product. jones needs a complete overhaul before they file chapter 11.
I agree with both yours and nets assessment. Lobby decor aside, when they blasted shareholders this last C.C. I was not at all surprised. I see sideways movement in this for the next six months, followed by a fall selloff, then another selloff for tax reasons in November. There is nothing here but downward pain. I really felt for the guy that asked at the last call for some insiders to support it, and of this writing, it ain't happened. Pretty good sign they are still having glass bottles break, and poor distribution. The turnaround plan is a flop, and the sooner they look at the flawed plan and change course, the better. Each CEO has had a master plan, PVS had the rock Wall, Ricci had his pedal power, and meinster had his whoopass on. Each egotistical CEO has had a plan, each has failed. Good product, poor leadership. The board of dunces stick around and soak up the free options every year, problem is, at some point in the near future they will be awarded with worthless shares. If I were on that board, heads would roll.
the stock is trading where it was two years ago. recovery program? the only thing recovered is the walls of the lobby. let's hope that artificial coloring costs dont climb.
the more it looks like the news for Q1 may not be as bright as some anticipated. Product that was supposed to flow into the new distrubutuion channels in improved quantities may not have done so. Then the question about Cash Flow comes into play. Yes they do have a credit line but if they had to call on it at this juncture in their recovery program it does not look too good. That's why I alway refer to my position in this "Speculative Gamble" and not anyhting else.
The high trade at $0.49 this morning put the price through the 10 DSMA. Normally a positive when accompanied by heavy volume. That we did not see. The challenge now that it immediately retraced its steps is for buying interest to come in and to see sustained willingness to pay up for shares without large block offerings showing up at the close.
what marketing plans are in place for the 19th anniversary? hallway photos? it is so edgy around here. oh #$%$, it is almost lunch time. BREAK TIME everyone.