Video Games Set to Fall Again ... Blame Easter? Published: Thursday, 14 Apr 2011 | 7:30 AM ET Text Size By: Chris Morris Special to CNBC.com
Despite the release of several high profile games, including a new entry from one of the largest franchises in the industry, video game retail sales for March are expected to tumble once again.
The NPD Group will release March brick and mortar sales figures Thursday after the market closes. Analysts expect software sales to fall between 8 and 10 percent. One of the major factors they're citing is the shift of this year's Easter holiday into April.
The holiday, which took place in March last year, has created a difficult comparison for the industry and its calendar move left shoppers without an event to justify increased spending.