Virgin Unite Appoints Velti As Mobile Messaging Partner for The Nelson Mandela Appeal
Velti (VELT), the leading global provider of mobile marketing and advertising technology, and Virgin Unite, the non-profit foundation of the Virgin Group, partner to launch mobile messaging donations for the Nelson Mandela Appeal. This is the first year to have powered donations through the mobile platform, marking a milestone for the non-profit foundation.
Virgin Unite is supporting the Nelson Mandela Centre of Memory in South Africa to honor his extraordinary life and values. July 18 is known around the globe as Mandela Day .