Over the past 6 or 7 monthly option expirations, the stock tanks like clockwork, so I agree the supply/demand equation is the issue...the only people getting rich on apple other than the actual company are the call sellers. There is nothing to be said for the stock trading at a discounted p/e to the S&P. The company is pulling in 80-100% quarterly earnings growth, which means it should be valued at a premium p/e. the stock is priced like tablets and iphones will become obsolete in 5-7 years with apple not on the winning side of product replacement. so if everyone thinks steve jobs won't be involved with the next round of product replacement, you can see where a huge dislocation can occur. with their cash balance though, they could essentially buy the best product innovators in the market, so this is ridiculous.