The thesis for buying now is :
PE is low both on a 12 trailing month and a future 12 month basis.
Revenues are robust and that in spite of delivery issues
New product pipeline is in high demand
Holiday selling season will drive all AAPL products
New concept for radio looks promising
Music segment is performing at the number 1 position in the industry
Apple stores set the tone for retail excellence in productivity and customer service
China which generated revenue of $13 billion last year is growing at parabolic rate and will one day be bigger than the US sales. This cements the thesis along with Tim Cook making the company his. Jobs built the business no doubt . Now Tim takes it to the next level without being the product guy but a manager.The company has cash,profit margin and a printing press. No doubt the best buy in the industry if not the entire market.This is one of those ah ha moments. Don't blow it. This stock will not have a single digit PE but it could have a 20.
Sentiment: Strong Buy
I am long 400 shares, and I don't share any optimism with Apple. I keep holding only becuase I have hope that someday I can dump this dog at $600.00. I bought in at $185.00 and I will get out as soon as it gets abvk to $600.00. If not, I have a sell order for 580.00. There is too much pressure against thisgoing any higher.
Sentiment: Strong Sell