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Apple Inc. Message Board

  • docnaka12 docnaka12 Dec 30, 2012 7:54 PM Flag

    Observation during vacation at Disneyworld

    During the flight, I could see 12 seats. In these 12 seats I saw 2 iPads, 1 iPad mini, 6 iPhones.

    At Disneyworld, EVERYONE and their mother (literally) were playing with handhelds in long lines. I would probably say that 80% of these devices were iPhones. I know that this is not representative of the market share, but it is consistent with the Verizon salesperson who claimed that people looking for a deal bought Samsung, but most people NOT concerned about money purchased an iPhone. She also claimed that people UNCERTAIN of which smartphone to buy did NOT purchase an iPhone looking for a better value in Samsung (or others).

    Before this trip, I thought that perhaps working blocks away from Jobs' old house in Palo Alto and living in the Silicon Valley, that there may be an "Apple Bias" where I live. Although this possibility still remains, my second theory is that the "wealthy" OR those that don't care as much about money have Apple products. This is also based on the fact that although Apple only has about 17% smartphone market share, over 70% of the purchases made by smartphones are made from an iPhone.

    This is not to say that wealthy people do not buy Samsung (or others), but merely a generalization that people willing to spend more money are more inclined to have an iPhone over other products. Disneyworld is by no means a cheap vacation with park fees close to $90 per person. I was absolutely amazed at how much people spent on Disney products, i.e. hats, shirts, balloons, etc. I know that a lot of people will disagree with this email, but I would love to hear some other observations from people at Disneyworld.

    Sentiment: Strong Buy

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