Apple sets course for new display tech in June/July iPhone 5S - IGZO
Apple [AAPL] is preparing its attempt to drive device sales, plotting course for an iPhone 5S release for June/July along with a move to new display technologies across its product range, company watchers claim.
The news emerges as the usual suspects continue to claim decline in component orders for iPhones and the iPad mini: in both cases apparently the company has reduced display orders. One possibility here is that Apple intends deploying new display technology across its devices.
Trip Chowdhry of Global Equities Research calls these reports "accurate" he believes a "technology shift is happening at Apple." That shift sees the company invest in IGZO displays for its products. The company is known to have been in discussion with IGZO inventor, Sharp, in order to achieve this, but it is thought manufacturing yield problems delayed this plan.
Reports of cuts in display orders may well suggest the company is about to deploy this new technology across its devices, running down stock of previous display components in anticipation of this shift.
IGZO is lighter, demands less power and easier to cut into different shapes. In conjunction with Liquid Metal, a process which makes metal castable while retaining its essential robustness, it seems clear to me that Apple's putting itself into position to introduce devices in innovative new shapes and designs -- devices competitors will find extremely challenging to match while still making profits in the inordinately aggressive smartphone game.
IGZO displays can also be cut into large sheets, so it seems likely the firm will introduce large high-resolution displays -- potentially within the Apple television, and perhaps first deployed in future Apple displays for Macs, particularly as the firm moves toward launch of a new and updated Mac Pro.
Misek last month predicted the next model of the device will be available in various colors and will deliver better battery life.
We're making incremental changes and capturing market share (iPhone is the #1 Seller in the US BTW. Samsung is being cannibalized by the other cheap Asian Phones that compete for the ghetto dollar). In the meantime I'm pretty sure we're working pn"things in the pipeline that will blow your mind." Sell what you cannot lose. Keep the rest and enjoy the ride.
The OMG will come. When its ready. Not when Cramer stamps his feet and holds his breath.
PS #$%$ You Wall Street and #$%$ you Merrissa Ree.
Probably the more expensive Next iPhone will have a much larger screen, in super high-def with IGZO, a quad-core processor, bigger battery, a kaleidoscope of colors, and Gorilla Glass 3 if not 4. Oh yes: and NFC contactless payments.
IGZO displays can be brighter, higher-than-1080p resolution, and much more power efficient than conventional displays.
A liquidmetal case for the iPhone means that the phone won’t be as scratch-prone as its siblings with a glass back, lighter, and less likely to shatter into pieces if you drop it.
The use of the material for the phone case would also allow for a slimmer profile of the iPhone, as well as make it stand out against other smartphone manufactures, which are still mainly using various types of plastic for their devices. So while liquidmetal might sound strange, if it makes it into the next iPhone, we might see one of the most durable and slim smartphones so far.
When combined with liquid metal it will be a wow factor, uses less energy meaning you don't have to recharge as often, let Samsung try to copy that. Where do you think the billions in R&D is going every quarter. The R&D spending pretty much matches Intel.