This is not an ordinary situation, and it calls for drastic measures from mgmt.
They should halt the stock and announce a dividend hike, increased buybacks, and maybe even a stock split.
I ordinarilly would not say the above, but this situation has gone critical.
A stock split won't matter for the price. A dividend hike might, but I'd rather they hold the cash for now. What Cook needs to do is to announce Apple TV, and make it be as revolutionary as the iphone. Maybe an exclusive with Xfinity from Comcast.
relax, AAPL already put out a press release they are in "active" discussions regarding returning cash to shareholders and have hired Goldman to advise them. This is very out of the ordinary for AAPL.
Call the investor dept. at Apple ( 408-996-1010) and voice your concerns. When you get the operator she will transfer you to Investor Relations. You can leave a message and have them call you back if you wish. I have called several times. The more calls the better our concerns will be relayed to the board and Tim Cook.
Sentiment: Strong Buy
Apple is worried about one thing and only thing only--profits. They have a tremendous pipeline of products and the stock price will take care of itself. I would be VERY disappointed if they deviated from their gameplan, simply because the stock has dipped. Waste ZERO time worrying about the stock price and dedicate all of your time to products, vision and innovation. That's EXACTLY the way Steve Jobs would have done it and, I suspect, the way Tim Cook will handle it.
BIG BIG difference from the past my friend. Unless we rally 14% in the next 5 trading sessions(unlikely at best) Apple will go into a annual meeting with th stock price being dowm YOY . NOW having said that this has occured while the free cash flow has increased by 40%. You tell me what you think the mood is going to be next Wednesday.