You will loose everything because this stock is heading down, it is no longer a market leader. Gone the old good days, the stock tanked over 40% in 3 months, there is no reason for this trend no to continue. Keep buying will translate into keep looosing.
If you own a share of common stock you would get a iPref(preferred stock) The ipref would be worth $50 and pay out .50 dividend every quarter. However this would drop the EPS around $2 and the stock value would drop 20 but you would net a $30 gain.