Smart TVs are ALREADY on the market. Do a Google search of smart TVs and click on shopping. You will see boatloads of them and NO APPL product. Samsung, Sharp, Vizio, LG etc... AAPL is soooo far behind the 8 ball its silly. And besides, the TV is NOT a new product category like the ipod, iphone, ipad. What will you be waiting for next the iwashing machine that talks to you and pay twice as much for it??? Competition is a killer, welcome to reality.