Each option will control 10 shares of AAPL
The expected volume will be huge, most likely exceeding the volume of the regular options.
Now it will be easier to scale in and out of trades.
This may be bullish for AAPL. A lot of traders would like to get back in with a long position, but at a lower cost. I can see the traders scaling into their positions rather than trying to catch the right price. Since the mini options could end up with a slight premium over the regular options, there may also be arbitrage plays such as long the regular options and short the mini options.
No Frank, 1 option is 10 shares.. 1 option now is 100 shares.. so you need to buy 10 options to equal 1 option. This is a product for "potato chip" wise guys like you with your 80 share inventory.
You be watchin, but you ain't learnin, Son