I am not talking about icons, or lock screen or control panel borrowed from Android. Just look at the simple cellular signal strength status in the left upper corner of iPhone, it is 5 dots, with large gaps between them, instead of bars, taking so much space of the notification area. I can understand Apple is not a software company, but getting so bad at design... What else bad could happen to that company?.. How Apple could put a Tim Cook - a supply chain person - to run an innovative powerhouse?
Sentiment: Strong Sell
iOS7 is just fine, wasting time hyping such mundane features as paralax and buttons was pathetic. I watched the conference live and the only things that were significant were the radio and intel chips, I saw no significant innovation from Apple.
What additional information do you get from the second element merely because it is a taller bar than the first, and the third merely because it is a taller element that the second. The information conveyed is two, three, four, or five signal strength and that information is conveyed more precisely using same sized elements versus different sized elements. It's not as though the second amount of signal increase is twice more signal strength added to the first amount of signal strength. That's not what the bars are conveying and yet their shape could suggest this.
I recommend you read Tufte's The Graphical Display of Quantitative Information, particularly focusing on his thoughts on non-data ink. Then you might begin to understand Ive's design esthetic and how the brain perceives and interprets image data. See you back here after you've learned a bit.
Well, my point was functionality of that design, not the beauty. The dots take more of the screen space than bars, especially in the notification area, then i guess - counting dots or looking at the size of one small object (represented by bars) is equally challenging on the small screen. I agree with you that dots versus bars might be a better representation of data on a large scale, for that purpose in Android there are many types of larger "widgets" to display information on the main screen, but iOS does not have that ability to run active content on the screen - occupied by static icons. So it could have been a usual Apple's approach to address shortcomings of the product by applying an innovative design, it might be a work of a genius - but will it blend among ALL other companies in the world using a different solution...
Actually this is where you're wrong. Before, if you recall, it had 5 increasing height bars which is not a true representation of signal strength. The increase should be linear in percentage. I had always thought the old display was misleading.
As for TC, I have a sneaky suspicion he's got a longer resume than you.
Mr. Timothy D. Cook, Tim has been the Chief Executive Officer of Apple Inc. since August 24, 2011. Mr. Cook served as the Chief Operating Officer of Apple Inc. from October 14, 2005 to August 24, 2011, and served as Head of its Macintosh Division, where he played a key role in the continued development of strategic reseller and supplier relationships. He served as an Executive Vice President of Worldwide Sales and Operations of Apple Computer Inc. from 2002 to 2005. ...
The difference: I don't suck at what I do and under Tim Cook - Apple not only lost so many fans, but also quite a few shareholders. He was extremely effective working along Steve Jobs, and especially good at getting things made after Samsung has started to play their own game. But honestly how one could have guts to come up with trash-can looking MacPro designed for professionals, that is neither functional nor easy to upgrade, how come iOS 7 borrowed so many basic features from earlier version of Android (ICS)? Apple cannot even make a newer version of highly anticipated iPhone? And you know why? Because no-hardware manufacturers want to bend-over before Apple where they can install a free Android OS or even WP OS on their devices and sell them directly to consumers without Apple insane markups... A performance of a professional is measured by what he/she could deliver, not by medals in his closet, both Jon and Tim were great - but it does not mean they can still deliver. Big business is like sport - if one cannot compete or start lagging it is time to move on.
On topic: new signal strength indicator in iOS not only a design failure but could also be less accurate than bars, just Google it ;)