This holiday season, tens of millions of people around the world, from all walks of life, are experiencing Apple products for the first time. Those moments of surprise and delight are magical, and they’re all made possible by your hard work. As many of us prepare to celebrate the holidays with our loved ones, I’d like to take a moment to reflect on what we’ve achieved together over the past year.
First and foremost, we introduced industry-leading products in each of our major categories in 2013, showing the breadth and depth of innovation at Apple. We extended our lead in the smartphone market with iPhone 5s; launched iOS 7, an extraordinarily ambitious project; released OS X Mavericks for free to our customers; introduced the iPad Air and the iPad mini with Retina display; and this week began shipping the Mac Pro from a manufacturing facility in Austin, Texas. We also marked our 50 billionth download on the App Store – a milestone no one could have predicted we would reach so quickly.
Together we’ve shown the world that innovation at Apple goes beyond our products to the way we do business and how we give back to our community. This year, Apple raised and donated tens of millions of dollars for important charities and relief efforts like Red Cross aid to typhoon victims in the Philippines, and we continue to be the largest contributor to (PRODUCT)RED, supporting the Global Fund in its fight against the spread of AIDS in Africa. Just a few weeks ago, Jony Ive led an unprecedented effort that brought money and awareness to eliminating the transmission of AIDS from mother to child.
And finally, Apple is standing up for what we believe is right. We know that equality and diversity make our company and our society stronger, so we’ve urged the U.S. Congress to support workplace protections against discrimination based on sexual orientation and gender identity. We are also laser focused on our contribution to several environmental initiatives and we will increase our efforts even more in this area in the future.
We have a lot to look forward to in 2014, including some big plans that we think customers are going to love. I am extremely proud to stand alongside you as we put innovation to work serving humankind’s deepest values and highest aspirations. I consider myself the luckiest person in the world for the opportunity to work at this amazing company with all of you.
Even the companies with no profit for years are trading at 30-50 time of future earnings.... This idiot inherited a solid company with cash cow products from Jobs, is ruining the future of this company.
What the H does this mean? "We are also laser focused on our contribution to several environmental initiatives..." This clown must have stock in lasers because he's always focusing them. I do believe that lasers and the environment generally go hand in hand, especially if you're trying to remove an old stump to build a spaceship office.
"I consider myself the luckiest person in the world for the opportunity to work at this amazing company with all of you." This I agree. Mr. Cook is damn lucky to still be employed!
More words about charity and public policy then the future plans in 2014. What an absolute nothing statement. We've got SOME big plans that we THINK customers are going to love. Really, Tim? Why don't you give some of your employees some ideas of what to expect? Should they expect Apple to come out against guns within 1000 yards of schools? How about a push to raise wages for employees in the Chinese labor camps or the Apple stores? Oops. Now Tim might put 2 and 2 together and get some of those Chinese labor camp employees to staff the Apple stores in the US. As long as he pays them in Yuans then technically they aren't working in the US and he can pay them under the US minimum wage. Or maybe they are going to offer even bolder colors on the 5C with honeycomb covers which reveal more than "one". So sexy.
"We have a lot to look forward to in 2014, including some big plans that we think customers are going to love."
Once again, Tim Cook is way off the mark; the time for "big plans" was 2012, 2013, with big HAPPENINGS in 2013, 2014. The loyal shareholders got nothing.
Words like "surprise and delight and magical" are appropriate for kindergarteners, ballet students, and phahaggz like Tim Cook.