Well, people go to a caribou stand to get good coffee. Most Americans do not even know Caribou is owned by Arabs. Does the average american care, or even better the average teenager care about ownership? What about all the companies that are owned by CEOs that make profits in excess. Do you think they care about you?
Arab owned or not. I do not think it matters. The only thing that matters is that Caribou is a good consumer enviroment and has a feel of its own. Does a Caribou store do this to you?
No it doesn't. But if they took away the Cabin feel and tried a Smelly Tent and Camel Dung approach....that might inspire the Long's here to buy a cup of their wretched brew. BTW, don't agree people don't care. They should......and they do.
They absolutely care. A few years ago, when someone in teh Arab community was preaching hate (yes, that one time) against Jewish people, volumes dropped in many Jewish neighborhoods. Don't think this doesn't happen. A cabin selling coffee from Santa's workshop where some owners might have ties to people who want to destroy a certain people...hmmm....seems like a winner all around! People know, and they vote with their pocketbooks in certain communities.