something needs to be done here. it may be that the laser eye business has matured to the point that the current level (or lower) is the new baseline. It's not so easy to get normal people to submit to elective surgery. 114 cataract surgeries is so small that even years of extraordinary growth doesn't really do much. some private equity firm owns the other lasik business. merge the two, slash marketing, raise prices (if possible) and see what happens. otherwise nothing doing here. the nols are a wasting asset.
They went into the cataract business to help get thru times when lasik volume was done. But there is a bigger market for cataract surgery. If they just got the lasik volume back to where it was a few years ago, they would be fine. 44547 in 3rd qtr of 07
that's not coming back. it takes $400 of marketing to get each patient in the door. that's the equivalent of flying each patient in from out of town, putting them up at a nice hotel, and hiring a couple of #$%$. that segment of the market is shrinking every year and it's not coming back. the two alternatives are either a) develop a new product (takes forever) or b) eliminate competition/reduce expenses. b) is more realistic.