The stock is going up a few pennies every day this week. It's off its intraday low of about 20 and is only $15 from it's recent high of $37 and change. Seems to be in a steady uptrend, right? Why not buy 20,000 or 30,000 shares at these levels? Imagine how much you'll make when it hits $37 again tomorrow at the close.
This is only my opinion. I could be wrong on this so you decide if I'm right.