Pandora CEO Blames Advertiser Caution, Fiscal Cliff for Downbeat Guidance
These jagoffs are always looking to blame anyone they can for their failure. First it's that royalty rates are too high, and they cry to Congress to help them. Now it's the advertisers and the economy's fault.
They need to man up and admit that they have a terrible business model and the company isn't worth 1/4 of what it's valued at, and that they refuse to increase their revenue by pushing more ads because they know users will scatter like roaches once they have to listen to 30 minutes of ads per hour.
What a bunch of whining douchebags. Welfare Radio at it's finest.
Also the RPM is much worse for mobile than desktops unsurprisingly as its much easier to act on an ad on your desktop than on a tiny smart phone. And yet they claim they are still plugging ahead in mobile because they see great promise in it. Wow the writing is on the wall.