Because Wipro has a CEO with no experience running a large company, who doesn't understand the market, who doesn't understand how to operate in a global economy and has an ego that will not allow him to take advice from anybody. Wipro is getting beat not only by large MNCs who understand things like "localism" and how to work in different markets but also the large Indian competitors are overtaking them. TK doesn't get it. Never will as long as his ego remains unchecked. Time to bail.