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Local Corporation Message Board

  • flankenking flankenking Feb 8, 2013 10:57 AM Flag

    You could spend over $1,000 elsewhere or get it all with Launch by Local for just $249. See how Local Corp stack up over the competition. The complete offer (named Propel) of the Launch by Local-package for only $249:

    - URL-Acquisition

    - Web-Hosting

    - Site Design

    - Mobile

    - Social Media

    - Content

    - Listings

    - SEO

    - Display

    - Offers

    - Calls

    - Leads

    SortNewest  |  Oldest  |  Most Replied Expand all replies
    • Prices of 5 of the 12 elements of Launch by Local by competitors

      Social Media
      - fanpilot $399/month
      - Hubspot $200/month
      - Social Media Simple $19/month

      Content
      - mofuse $89/month
      - Hubspot $200/month

      Listings
      - Compeititor A $42/month
      - Universal Business Listings $49/month

      SEO
      - yodle $250/month
      - Reach Local $500+/month
      - orangeSoda $475+/month

      Display
      - Reach Local $500+/
      - YP $400+
      - Citygrid $100+

      Sentiment: Strong Buy

    • An astounding 33.4 percent of SMBs have local phone numbers listed on their company website, according to a recent SMB DigitalScape study. Only 22 percent have an e-mail address on their website. This oversight highlights a problem with today’s small business, who has been increasingly urged to shift advertising and marketing efforts online. However, for small businesses that rely on local traffic, it’s important to find ways to get the word out to those closest to you. Local Corp is offering a solution.

      Launch by Local is Local Corp's online solution to reaching people in your own neighborhood. While there are many other online local marketing solutions (Yelp, Reach Local, etc.), Launch by Local offers a far more comprehensive service.

      “Because this is built into our own platform, we’re able to offer it at an incredibly low price as compared to our competitors, yet with very high gross margins,” states Heath Clarke, Local Corporation’s chief executive officer. “We plan to grow our direct sales force in order to sell Launch by Local at larger scale, and also intend to increase the number of sales channels using the product. We’re excited with the performance thus far and look forward to reporting growth in our direct Launch subscriber numbers in future periods.”

      With prices starting at only $249, small businesses can be up and running within ten business days. Launch by Local offers listings in at least thirty places, including websites, mobile, banner ads, banner listings, and content. Additionally, Launch by Local can provide SEO, lead generation, and loyalty/rewards programs that can keep customers returning to your business over and over again.

      Sentiment: Strong Buy

    • Newest Offer of Business Solution of Local Corp: Ignite for only $99:

      Content is a part of Ignite
      The content of all your sites is critical role for helping your customers find you first. We will:
      • Generate content that helps your site rank higher on search engines
      • Post custom tips, articles and pictures on your site on a monthly basis to keep your sites fresh and up-to-date

      Mobile is ar part Ignite
      More and more, customers are searching for businesses while they’re on the go using their mobile phones and tablets. We will:
      •Create a mobile site that is optimized for mobile phones that properly mirrors your business site
      •Establish a mobile web address that helps you rank higher when customers search using a phone or tablet

      Site Design is a part of Ignite
      Your online presence is most effective when you have a site that looks good, works well and delivers important information about your business. We will:
      •Design a complete site that is impactful and memorable for your customers
      •Make sure you beat the competition by making key business details like your: address, phone number and

      Web Hosting is a part of Ignite
      A reliable host for your sites with a 99.9% uptime guarantee will ensure they are live when your customers are looking. We will:
      •Set up and manage site hosting so you can focus on taking care of your new customers with no extra fees

      URL Acquisition is a part of Ignite
      Securing the right URL for your business is the first step in building an online presence that’s uniquely yours. We will:
      • Research and secure the URL that best fits your business, makes you memorable and sets you apart from your competition

      Sentiment: Strong Buy

    • "Since improving my listing, we've gotten dozens of new customer. This is now my best marketing Strategy. Best of all, I only have one login to manage all my online listings ."
      Jeremy Aldridge
      Resedential Realtor
      Excecutive Realty & Investments

      "I spent tow years and wasted thousands of dollars trying to get my company listed on the first page of search results, and within just two weeks, Local Corp made it happen."
      Jay Greenstein
      Owner, Kendale Air Conditioning

      "Local Corporation has helped my company target local customers try getting me on the first page of the search engines for my area. Local's SEO program is getting my more calls than before and my competitors want to know my secret."
      Adam Jackson
      Owner and President
      Smartphone ER

      "As a small business, I don't have time to focus on my website, listings or social media. My bakerey business relies on referrals and with Local, I let them do all the work for me to spread the word online. So now I can focus on baking my delicious baked goods.
      Ron Pjilman, Owner, Best Bites Bakery

      Sentiment: Strong Buy

    • 1. Think social - No problem, if you use Launch for Local from Local Corp

      With Facebook recently announcing 1 billion users online, their audience is too big to be dismissed. Whether setting up a Facebook page, organizing events or building a fan base, social media marketing plans for Small Business Saturday are a must. Consumers are already used to interacting with larger brands online, so small businesses need to get on board to maintain customer relationships and build new ones. Whether it’s LinkedIn, Facebook, Twitter or Pinterest, each of them should be on your radar for your marketing checklist – and even better, they’re free.

      No problem, if you use Launch for Local from Local Corp: The role of Social Media and customer referrals in helping businesses win new customers is greater than ever. Launch for Local of Local Corp will:


      2. Be found - No problem, if you use Launch by Local from Local Corp

      As a small business owner, it’s important that your company is listed in all relevant online directories, maps, apps and popular Internet websites all year round, but especially for Small Business Saturday. In addition to being a popular shopping day for local businesses, many consumers regularly visit online directories while on-the-go, to find local shops or restaurants. You don’t want your business to be left out or even worse, lose that customer to a competitor.
      .
      Be found - No problem, if you use Launch by Local from Local Corp: Part of of Launch for Local are Listings.

      3. Make sure consumers know who you are - No problem, if you use Launch for Local from Local Corp

      Websites are a standard showcase for local businesses and they’re a great way for local customers to get a taste of your business, products and services. Remember a website requires key ingredients such as prominently placed local phone numbers, email addresses and a form for customers to reach your business. Having your hours, driving directions, address and a map are also critical. As the online storefront for your business, you should ensure your site is professionally designed before Small Business Saturday, complete with videos, slideshows and photos, as well as links to other online platforms where you have a presence.

      Make sure consumers know who you are - No problem, if you use Launch for Local from Local Corp: Your online presence is most effective when you have a site that looks good, works well and delivers important information about your business. Local Corp will:
      • Design a complete site that is impactful and memorable for your customers
      • Make sure you beat the competition by making key business details like your: address, phone number and business hours easy to find by your customers


      4. Be mobile-enabled

      Forty-five percent of Americans 18 years old and older now own smartphone devices, according to data from Pew Research, so don’t forget to ensure your small business Website looks great when viewed from a mobile device.

      Be mobile-enabled - No problem, if you use Launch for Local from Local Corp: More and more, customers are searching for businesses while they’re on the go using their mobile phones and tablets. Local Corp will:
      • Create a mobile site that is optimized for mobile phones that properly mirrors your business site
      • Establish a mobile web address that helps you rank higher when customers search using a phone or tablet
      • Professionally designed interface for your existing website optimized for mobile viewing
      • Single touch click to call, map/directions, and social integration
      The majority of local searches are done on mobile devices. An optimized mobile site puts you where the customers are.

      Sentiment: Strong Buy

    • Local Corp Takes Aim at Competitors with SMB-Focused ‘Launch’ Product

      Local Corporation is introducing a comprehensive SMB digital marketing package called “Launch by Local.” Its two hallmarks are breadth and reasonable cost. It seeks to be comprehensive, while monthly pricing is $249 — much less than what ReachLocal (and others) charge for comparable services.

      The ad copy on the site takes aim at rivals, arguing that SMBs “could spend over $1,000 elsewhere.” It then offers a feature by feature pricing comparison with other vendors:

      There is a cheaper program (“Ignite”) for those who want something more basic.

      Local has always sold marketing services to SMBs, but this new program represents a renewed push into that segment.

      Sentiment: Strong Buy

    • With prices starting at only $249, small businesses can be up and running within ten business days. Launch by Local offers listings in at least thirty places, including websites, mobile, banner ads, banner listings, and content. Additionally, Launch by Local can provide SEO, lead generation, and loyalty/rewards programs that can keep customers returning to your business over and over again.

      Launch by Local focuses on helping small businesses in three ways:

      1.Increasing Web Presence
      2.Reaching More Customers
      3.Engaging with New and Existing Customers

      Clients work directly with Launch’s marketing staff, who will develop a customized marketing plan. From that point forward, clients can track progress of campaigns via Launch’s dashboard customized for that client.

      Local Corp began when its CEO went online to find a product locally and was unable to find anything. His mission was to find a way to help bring customers and local businesses together. Through Launch by Local, Local Corp gives businesses the boost they need to have a clear online presence.

      Sentiment: Strong Buy

    • “We already provide small businesses with leads as part of our ‘Launch by Local’ digital media suite for small businesses, so it’s natural for us to expand further into this performance ad segment,” said Heath Clarke, Local Corporation, chairman and chief executive officer. “These sites expand our ecosystem and lead generation is expected to help us to optimize overall monetization by harvesting leads from the 30 million consumers we reach each month, who are searching for goods and services locally.”

      Online advertising for apartment communities - A new lease on prospective tenants

      Online advertising for carpet cleaners - Strategies for being a customer’s first call

      Online advertising for caterers - Serving up more customers

      Online advertising for conventions - Showcase your capabilities, book more events

      Online advertising for assisted living facilities: Reach prospective clients, plus the adult children who care for them

      Online advertising for auto parts and repair - Tune up your customer base

      Online advertising for cleaning services - Outshine the competition

      Online advertising for cosmetic dentists - Brighten your business prospects

      Online advertising for dentists - Put some bite in your business

      Online advertising for flooring businesses - Smart steps to more customers

      Online advertising for restaurants - Put more customers on your menu

      Online advertising for furniture businesses - Your portal to furniture buyers

      Online advertising for glass repair businesses - A clear view to your customers

      Online advertising for golf courses - The straightest shot to your customers

      Online advertising for hair salons - Restyle your client base

      Online advertising for HVAC businesses - Heat up your customer base

      Online advertising for lawyers - Direct clients to your practice

      Online advertising for small to medium sized businesses - Your road to reaching customers

      Online advertising for movers - Move your business forward

      Online advertising for pest control - Strategies for being a customer's first call

      Online advertising for physicians - Bringing greater accessibility to your patients

      Online advertising for plastic surgeons - Rise above the rest

      Online advertising for pool businesses - Swim laps around your competitors

      Online advertising for roofers - Build connections with homeowners

      and a lot more.

      Sentiment: Strong Buy

 
LOCM
1.61-0.02(-1.23%)Aug 29 4:00 PMEDT

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