Good to listen to yourself as that's who keeps you awake at night if wrong.
(1) For them, it's not inconsistency, though, but different people having different time frames.
if your time frame is 3 years, F's looking bottomish. If your time frame is 10 minutes, you maybe thought F looked toppsy 5 minutes ago, so sold, but you could be back in it in 20 minutes.
Barclays serves long-term investors, while Cramer and Zacks serve daytraders. Problem with the latter two is that by the time most get around to reading their opinion, it will be too old to act upon, whereas Barclays will still be true. That's the tiebreaker for me.
(2) In-between on timing, some big callbuyer rolled calls at the $10 strike into next week, detected by OptionMonster. You can see it today as the SECOND August entry in the following link at Yahoo, showing multiple expirations of the $10 strike. (Next week it will be the first Aug entry): http://finance.yahoo.com/q/op?s=F&k=10.000000
It's not always bullish to see calls pile up, but this time it is, according to what I've read by Elizabeth Harrow at Schaeffer's Research. (As these were new contracts, not re-sells, and as Ford's short interest has been staying low.)