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Nam Tai Electronics, Inc. Message Board

  • flipwilson728 flipwilson728 Jun 13, 2013 9:33 AM Flag

    Apple looking at bigger iPhone screens, multiple colors - sources

    Maybe there is some hope here:

    (Reuters) - Apple Inc is exploring launching iPhones with bigger screens, as well as cheaper models in a range of colors, over the next year, said four people with knowledge of the matter, as it takes a cue from rival Samsung Electronics.

    The moves, which are still under discussion, underscore how the California-based firm that once ruled the smartphone market is increasingly under threat from its aggressive South Korean competitor. Samsung has overtaken Apple in market share through the popularity of its bigger-screen Galaxy "phablets" and by flooding the market with a range of products at different prices.

    Apple is looking at introducing at least two bigger iPhones next year - one with a 4.7-inch screen and one with a 5.7-inch screen - said the sources, including those in the supply chain in Asia. They said suppliers have been approached with plans for the larger screens, but noted it is still unclear whether Apple will actually launch its flagship product in the larger sizes.

    "They constantly change product specifications almost to the final moment, so you're not really sure whether this is the final prototype," said one person with direct knowledge of the matter.

    Apple declined to comment.

    The iPhone 5 launched last September was the first to veer away from the Apple phone's 3.5-inch screen, which Jobs famously deemed "the perfect size for consumers" and had been used in every iPhone since the iconic device was unveiled in 2007.

    The current iPhone 5 has one of the smaller screens among the best-selling smartphones in the mobile market, where consumers spend more time browsing the web and streaming content. Samsung's Galaxy S4 and Galaxy Note 2 have 5-inch and 5.5-inch screens, respectively.

 
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