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MELA Sciences, Inc. Message Board

  • green_side_up green_side_up May 13, 2012 8:31 PM Flag

    Roll-out is WAY TOO SLOW!

    This roll-out is slow as can be...way too slow. On top of that, MELA has no salesforce...they have a handful of people. Frankly, I have no idea why MELA's management team is going alone on this. They should do a partnership with a company like Allergan, which already has hundreds of salespeople calling on dermatologist offices everyday around the world. If they were smart, they would sell the licensing rights to Melafind to Allergan, collect an up-front payment and royalties on sales and save all the dollars that it will take to build a worldwide salesforce and hefty marketing dollars. Shareholders would do much better than waiting around for years as they build this out.

    Plus, competition isn't that far behind. Verisante Technology is about 18-24 months behind MELA in terms of getting their skin detection products to market in the U.S., and from what I can tell, their detection products not only cover melanoma but a number of other skin conditions. Verisante just announced that it is in beta testing for safety and efficacy for product. Expect launches in Canada and Germany.

    MELA needs to HURRY UP and makes its land grab RIGHT NOW. They don't have the funds to build a big network...but a firm like Allergan does. They should do a marketing partnership with a medial device company with access to dermatologists!!!

    CLEARLY, Wall Street doesn't have faith in MELA...the stock has been a major disaster...far lower than it was pre-approval while dilution has increased.

    I'm not a happy shareholder and neither should you be right now.

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    • green_side_up wrote "and save all the dollars that it will take to build a worldwide salesforce and hefty marketing dollars"

      They are not spending dollars on those things now,. Gulfo is well aware that it would be prohibitive to build a worldwide sales force from scratch. You are making the same mistake made by others. They are in a commercialization phase, not a rollout. The distinction may be subtle but the main difference is that the early stages of this year long process were absolutely NOT geared toward placing as many systems as possible.

      It is not possible to claim that Verisante is "about 18-24 months behind MELA in terms of getting their skin detection products to market in the U.S." That's not an impossible time frame but it is also far from certain or even likely.

      Verisante could launch in Canada and Germany but last time I checked they haven't despite approval at about the same time as MELA.

      • 1 Reply to fish_discover_water_last
      • Fish, you really need to stop spreading this crap with plays on words ....

        Commercialization phase, rollout, launch ... It is all the same thing. The only slight distinction is the spin than allows for poor results while still claiming success. The only thing I can conclude is that you are short and trying to string the naive longs along with these convoluted explanations because you cannot possibly be long and believe what you are trying to sell.

        If they could have sold 1000 of these machines in the first year, they would have. If they could have gotten Medicare reimbursement day 1, they would have. The fact is they could not and that is not surprising. Of course it takes time for a start up to get going and they are finally getting some traction....

        Well, it is now nearly a year since approval and 6 months since first sale. It is time for this baby to start putting up and taking off, which I believe they will. The Melafinder map is getting filled in more and more each week. The product has been sold to a couple of universities and is getting some hype by Stephens. Selling to GP's and getting Medicare reimbursement is icing in the cake, but talk about that is just kicking the can further down the road. Those event will take the stock from $10 to $20 ... And higher.... Right now it is about getting placements, market acceptance and sales.and moving the stock from $3 to $5 ... Them $5 to $7 ... . And if it can do that ..a celebration is in order... Until then, it is silly to be talking about Medicare reimbursement and other pie in sky stuff stringing dreamers along while you make your short money!

        There are no more explanations for failure ... And I wish you would take your "short" explanation of good failure somewhere else.

        Sentiment: Strong Buy

    • Tomorrow I will be playing hookey from the office and taking off with my neighbor on his boat out of Newport. Going to spend the day deep sea fishing, relaxing in the sun, popping a couple of beers and forget for a while that the vast majority of people in this world are living lives of quiet desperation.



      Fncy has a better lifestyle than Fish.

    • <<Why? Because you get such a kick out of yourself (on an up day) trying to taunt me that I am just enjoying the moment watching you come nearly unglued.>>

      Unglued? This is unglued.

      http://messages.finance.yahoo.com/Stocks_%28A_to_Z%29/Stocks_M/threadview?m=tm&bn=27033&tid=40567&mid=40605&tof=-1&rt=2&frt=2&off=1

    • <<Yawn.......... Really? Do you actually believe we care????>>

      Well then Dancer Man, why do you keep responding to my post? --capt

      **********************



      Why? Because you get such a kick out of yourself (on an up day) trying to taunt me that I am just enjoying the moment watching you come nearly unglued.

      No matter. Tomorrow I will be playing hookey from the office and taking off with my neighbor on his boat out of Newport. Going to spend the day deep sea fishing, relaxing in the sun, popping a couple of beers and forget for a while that the vast majority of people in this world are living lives of quiet desperation.

      Ya'all have fun now; hear?

    • <<Yawn.......... Really? Do you actually believe we care????>>

      Well then Dancer Man, why do you keep responding to my post?

    • <<I did read it, moron. I said it was you and I did **NOT** believe that you were buying more shares. I believe you are FOS.>>

      Believe anything you want Dancer Man, I bought more today, so you boys just keep talking it down (YA RIGHT!). It will bottom out somewhere, in the meantime, I will just continue to lower my cost basis. 8)

      ********************************

      Whatever you say; Skywalker.

      Yawn.......... Really? Do you actually believe we care????

    • <<I did read it, moron. I said it was you and I did **NOT** believe that you were buying more shares. I believe you are FOS.>>

      Believe anything you want Dancer Man, I bought more today, so you boys just keep talking it down (YA RIGHT!). It will bottom out somewhere, in the meantime, I will just continue to lower my cost basis. 8)

    • <<You are not buying more shares.>>

      Did you read the hotrodt38 post Fncy? I bought some more today, read the post.-capt

      ******************************

      I did read it, moron. I said it was you and I did **NOT** believe that you were buying more shares. I believe you are FOS.

      *****************************

      BTW performance pilot want-a-bee. Do you know what a T38 is? Only in your best wet dream have you ever flown anything like that. --capt

      **************************

      What brought that non-sequitur on, Capt? Feeling a little vulnerable and inadequate, are we?

    • <<You are not buying more shares.>>

      Did you read the hotrodt38 post Fncy? I bought some more today, read the post.

      BTW performance pilot want-a-bee. Do you know what a T38 is? Only in your best wet dream have you ever flown anything like that.

    • I believe the similarity in writing in multiple FEE IDs leads me to believe that Fish is correct in that you also have multiple IDs.-- capt

      ******************************

      Name one other ID (other than Wicked Uncle Ernie which has not been used in years) where I have been found using another moniker.

      You are just getting desperate as you watch mela sink lower and lower. You are not buying more shares. If you were such a believer at $4.50 of its success, you would not be quibbling over a couple of cents and would have been buying all over the place at that price.

      This stock is tanking just as I said it would.
      Accept it.

    • View More Messages
 
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