To launch connected TV, Samsung wanted to offer an application for video viewing via television, Smart Replay. The aim was to meet user expectations, particularly in the area of catch-up TV, and to position itself on the emerging connected TV market.
Samsung commissioned Hubee to design, develop and host an application in the form of a channel portal, designed to provide viewing access to content from TV channels, press groups and Internet pure players. Each provider has use of a back-office independent of other providers.
To bring this platform to life, Hubee provided comprehensive technical guidance for Samsung in its dealings with the providers who incorporate Smart Replay.
Hubee was closely involved with solving LG's problems, advising and assisting the publishers in their rollout to the new digital territory of connected TV.
Already one of the brand’s service providers and specialised in digital distribution, Hubee is in fact the local partner of the Korean manufacturer and was commissioned in 2010 to source, negotiate and develop a package of value-added interactive services. As a result of this tripartite collaboration (LG, Hubee, publishers) it is today possible to find brands such as Closer, La Tribune and Marianne2 in the LG store.
LG- As part of the creation of the first interactive services portal for Philips Europe (connected TV), our team and Hubee’s founders were commissioned by Philips to become the exclusive French aggregator for the launch of the Dutch manufacturer’s NetTV. On this occasion, we put together a dedicated team and in 2009 developed a network of more than 180 Internet services or companies able to be broadcast and directly accessed through the television set or via a Box. MICKEY!!!!! The Walt Disney Company, one of the top family entertainment and media companies in the world, needs no introduction.
Working with Free, Disney chose to develop the first subscription VOD platform using a set-top box. As consultant and technical partner for this world-first project, Hubee developed the first system for managing film downloads to TV boxes in partnership with DivX, thereby allowing users unlimited viewing of their programmes on Freebox as well as - thanks to digital copies - on the majority of DVD and Blu-Ray players, game consoles mobile phones and tablets on the market, not forgetting Macs and PCs.