Told you chucky boy will say anything to keep this overvalued pig in space
I am sorry but you are dead wrong. Ulta admitted that 20% of stores were hurt and they still beat. Without Sandy numbers would have been even better. Competitors are to fragmented. I have two daughters. One likes Sephora and the other Ulta. No-one even including my wife likes MACY's, Nordstrom or and big box retailer re cosmetics and lets not talk about drugstores. Ulta has built the model and is way way ahead. the numbers are amazing ad they are usiung digital to get stronger. This is a great story for now and should contnue for some time. Everyone has an opinion but shorting this stock is not one that has been well thought out.