you are exactly right that it is a 1 product company.
Its been that way since the very beginning because the moronic leadership cant see that EACH LANGUAGE in itself is a product that should be targeted/promoted on it's own. They never did that & just recently changed the language pages on the website to reflect that.
But no, to them (all) its all about selling a yellow box.
What else do you expect when the "leadership" all did time @ AOL. And we all know what happened to AOL.