Last week's Consumer Electronics Show was a great opportunity to check out the two newest TV technologies, Ultra HD and OLED—sometimes in side-by-side comparisons. During a live webcast in which I was interviewed along with USA Today's Mike Snider, we were asked which of these new kinds of TVs we'd personally buy, if money weren't an issue.
I didn't have to think very long before replying, "OLED.
OLEDs also deliver ultra-high-contrast images, with bold, vibrant colors that jump off the screen. Add with better-than-plasma brightness, unlimited viewing angles, and energy efficiency that trumps even LED-based LCD TVs, OLED delivers a dynamic viewing experience I just didn't get with the Ultra HD sets I saw.
Of course, the next iteration of OLED TVs will be sets that also have 4K Ultra HD resolutions. There were several 4K OLEDs on display at CES, and of course, they looked great. But even when I was watching clips on the 1080p OLED sets, never once did I think, "Boy, if this set only had four times more pixels..."
When TV is doing everything else right, you get the impression of a sharper, more dynamic image, even when the resolution hasn't been increased.