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  • supermarketinvestor supermarketinvestor Mar 16, 2000 1:03 AM Flag

    Big Y - excellent news

    This systyem of a customer touch screen monitor will not work. I dought it will last 6 months. Nice Idea it is just not practical.

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    • dought?

    • This technology will enable the groceries to
      accumulate data and information regarding their loyal
      customers. By leveraging its technology, POSI is entering
      into the online grocery-clients domain, and not only
      the grocery-suppliers arena. Actually, we can see
      here a wised strategy by offering the groceries wide
      range of online capabilities and solutions. These
      solutions will be first adopted by the innovators segment
      (such as Big Y), and soon (sooner than we assume) by
      the main stream of the market. It can be also said
      that POSI is entering into the huge eCRM market
      (Customer Relationship Management capabilities through the

      Soon, POSI will popup under the radar screen of the MMs

      Take care,

    • Why won't it work? I think many tech-savvy
      shoppers will like the ability to check things like the
      status of their frequent shopper account while their
      current purchases are being scanned. Those that don't
      like just won't use it.

      No one else offers this
      capability. It's a new concept. You might be right, but you
      might be wrong. You've got to admire POSI's creativity.
      They're not limiting themselves and their customers to
      what others can do and have done.

      Keep it up
      POSI! You're leading the way now. Don't let the old
      economy's old thinking limit us.

    • When I first read about the touch screen monitor
      at the checkout, I actually thought about selling.
      But then I kept reading the press release. While the
      screen thing is a novelty, there's much more to the
      system. It analyzes trends and creates customer profiles,
      and is more employee friendly. That is where POSI
      makes a difference.

      Also, think about the
      customer in a checkout line. They're just standing there,
      watching their items being rung up. That's a captive
      audience. Think about counter ads: Jiff ads appear when
      your Skippy is scanned. Pathmark has been doing
      counter coupons for several years now, where coupons for
      a competitor spit out on a separate paper alongside
      the receipt.

      POSI's product does the

      - creates novelty traffic into the store
      reduces cashier training time
      - allows supermarket to
      sell ad space
      - provides quicker inventory
      trending, allowing for more efficient ordering

      a retailer's perspective, it could help squeeze a
      little more out of very tight margins.