Yahoo in November displaced arch rival Google as the most popular U.S. Web site for the first time since August.
Yahoo last month drew about 181 million unique visitors, just ahead of Google's 179 million. Microsoft was third with 176 million, followed by Facebook's 152 million, and AOL's 114 million. The fact is, Yahoo and Google have been in a virtual dead heat in the last several months, with the search giant in October edging out Yahoo, 181 million to 18o million. Still, at least until next month, Yahoo has bragging rights as the Web's No. 1 site.