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Yahoo! Inc. (YHOO) Message Board

  • petetanner petetanner Jul 9, 1998 6:19 PM Flag

    Summer Internet Usage

    Usage of the internet during the summer usually
    slows down by 15% according to the Online Ads
    newsletter. However, do to new users, the amount of site
    traffic usually stays about the same. Also, be aware that
    banner click through rates have decreased by 50% in the
    past year. This means lower ad rates.

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