There is no denying that Android, Google’s operating system for mobile devices, is big. For example, Android is the OS on 42% of all consumer compute devices.
In terms of smartphone web traffic, Android leads the way, but perhaps not in the same crushing way as in other areas.
Web traffic is interesting, because it gives us an indication of the actual use of smartphones. Looking at the past four years, Android is the only mobile OS that has been constantly growing in use. Currently, Android’s share of smartphone web traffic stands at 37%.
For the last year, it looks as this is going to be a two-horse race between Android and iOS. All the other mobile operation systems seem do be doomed to a slow death, getting used less and less.
In terms of sales, the two biggest markets for Android and iOS devices are China and the USA. The leading OS in both these markets is Android. In fact, the same is true for all five top Android and iOS markets.
Android’s progress in China does not get any less impressive when you consider that China recently passed the USA as the biggest market for Android and iOS devices.
In just a year, from Q4 2011 to Q4 2012, the worldwide smartphone market grew by almost 40%. However, Android in the same time period, grew by an amazing 88%.
Here are some other numbers worth noting:
For Q4 2012, the worldwide market for smartphones was 208 million devices.
Out of this, Android’s share was 144.7 million smartphones and iOS accounted for 43.5 million smartphones.
Shipments of iOS smartphones increased by about 23%.
For all other mobile operating systems, it looks bleak. Their combined share is down from 25% to 10%.