When even one of your biggest allies bashes you, you can be pretty sure that there's something wrong going on.
That's exactly what happened to Microsoft (MSFT) last week, when J.K. Shin, Samsung (SSNLF.PK) co-CEO, said to The Wall Street Journal that "smartphones and tablets based on Microsoft's Windows operating system aren't selling very well. There is a preference in the market for Android". That the new Windows devices weren't selling well was already a known fact, but it is clearly much more meaningful to hear it stated directly by Samsung, one of Microsoft's biggest allies. That's because the future of computing looks more and more focused solely on the tablet, with the PC getting less and less of a place in the lives of consumers. To this regard, Mikako Kitagawa, principal analyst at Gartner, last January said:
"Whereas as once we imagined a world in which individual users would have both a PC and a tablet as personal devices, we increasingly suspect that most individuals will shift consumption activity to a personal tablet, and perform creative and administrative tasks on a shared PC".