This isn't Macy's or Saks Fifth Avenue we're talking about here. Dollar General caters to the same type of customers that the other Dollar Stores cater to, low end cost conscious consumers. Target on the other hand goes after a customer that is a step up economically from the Dollar General crowd and therefore situates itself in better locations. The point is, you're not going to find Dollar General stores located in prime locations. They are in fact sometimes located in seedy locales. But as they say, the money that their customers spend is Green as well.