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Hi-Tech Pharmacal Co., AŞ Message Board

  • yrubinek yrubinek May 31, 2011 7:23 AM Flag

    Have you seen any Zolpimist TV promotion ?

    No doubt Zolpimist is better product then Ambien ( Zolpidem ).

    Q1 2011 Ambien sales were $165 million.
    Small firms and their sales people don't often have the opportunity to promote a product with this potential.

    If ECR can not maximize promotion of the product, physicians and healthcare professionals don't readily know about it, and patients don't benefit.

    Better to co-promote Zolpimist or sale the product to third party.

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