I know you shorts are too lazy to read it for yourselves, so here's a snippet:
"Of all households surveyed, 50% had discussed Amazon within the past year and nearly 100% of those conversations had been positive."
Sentiment: Strong Buy
there's a difference b/t being "trusted" and being able to monetize sales to profits isn't there? Owning stocks on a concept of trusted "surveys" is a winning propostiion to you?
A brand is difficult to build and east to destroy... A NFLX like moment is on the horizon. Amazon will not make it through 2013 without materially changing its relationship with vendors and customers.
Should have said easy to destroy...
even with that article came out hours ago its still acting like the oinker that it is ? gotta get over 262 for a chance of a rally