Front running... Internal imbalance at warp speed. Longs only sell premium to collect rent. Fast money 100% traders driven by flows / technicals alone. Works until it hits the point of instability and then the system collapses. We've already seen a few saves. There aren't many more left.
Apple will weather the storm well (cash and true discretionary cash flow are a good thing). Gold (as a store of value that will not collapse with financial scams) will perform well.