When/if HzO_Inside goes public then it would be nice to spin the shares out to Zagg shareholdes. It could double the value of these shares if the public was sure that is a possibility. Let's get the discussion going. Someone please ask about it during today's CC. Thanks in advance - RWB
Sentiment: Strong Buy
RWB, it wasn't a strong buy near $7 but it may turn into one before the end of the week. I agree with other comments here that they investment in waterblock technology may be all they have going for them long term. It may also turn out that their Far Side speakers (or is that near field) have some potential but the real hidden gem here is the waterblock technology. The CEO could stop a lot of bleeding if he simply gave a little info about the potential of that technology and mentioned the size of their investment there. IMHO, anything below $5 is a BUY and anything near $4 is a Strong Buy.
The writing is on the wall for screen protectors and they are a very large part of Zagg's market still. Analysts are going to continue to rag on that issue unless they see a glimmer of hope somewhere else. All of Zagg's products have a large amount of competition so the only thing that can help them is shelf space or new tech. The waterblock technology created by HzOInside is some of the most exciting tech I've seen in a long time and Zagg only around 37% or more of that company. It is something the analysts should start taking into consideration when they build their 12 month and five year projections.
Yes, they should start the discussions as it might be the only thing that turns this company around. Screen protectors are clearly on their way out (thanks to Corning Glass) and waterblock technology is just on the verge of becoming a reality. By this time next year it will be in everything from Kindles and iPads to most major cell phones. Zagg owns a very large piece of HzOInside and the market shouldn't underestimate that.
By the way, HzO_Inside is now working with BrightStar! "Barcelona February 26, 2013 -Brightstar Corp., the world’s largest specialized wireless distributor and HzO, Inc., creator of WaterBlock™, a revolutionary nano-coating that offers water damage protection for electronic devices, today at the 2013 Mobile World Congress announced a partnership agreement to market WaterBlock™ to original equipment manufacturers (OEMs) and repair & refurbishment processors worldwide.
“HzO’s WaterBlock™ sets a new standard of water protection available to manufacturers of mobile devices,” said Daniel Ghelman, Vice President of Global Business Development for Brightstar. “This partnership gives us the opportunity to deliver HzO’s cutting edge technology across the mobile device ecosystem, to help eliminate the plague of water damage resulting from drips, splashes and prolonged submersion.”
With a local presence on 6 continents and operations in 50 countries and territories, Brightstar offers customized solutions to manage every critical step in the mobile device lifecycle. Through the partnership, Brightstar will enable its device manufacturers and device repair and refurbishing customers and partners to integrate WaterBlock™ technology directly into new devices. This eliminates the extra cost and hassle of secondary forms of water protection; and provides a solution that can be supported by manufacturer warranties.
“Our relationship with industry giant Brightstar brings WaterBlock to the global stage and ultimately to the end consumer,” said Rick Peterson, Vice President of Business Development for HzO, Inc. “Aligning with one of the fastest growing global wireless companies expedites delivery of our technology to consumers who are eager to have the freedom to use their devices near water and in the rain without the worry of catastrophic failure.”
Sentiment: Strong Buy
The BrightStar press gives me hope that waterblock technology will release this year. Of course, if the CEO never talks about it then the public will nvr know that they own a lot of it. The tech was shown at this year's CES so the CEO here shouldn't have issues talking about it. It is certainly part of what shareholders are now paying for and therefore worthy of discussion.