As the price of modules falls, the price of cells, wafers, poly falls too. Margins will be mostly preserved and the lower ASP will spur volume demand. The market is completely missing the mark by valuing solar companies as if they are going out of business. These irrational low valuations won't be around long. CSIQ also gets higher margins on value added services such as producing solar power plants. Because of this, they are better positioned than pure module makers, and I wouldn't touch companies that are not fully integrated. They could easily go away as the fully integrated companies produce more of their own cells, wafers, etc.