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POZEN Inc. Message Board

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  • eu9mec eu9mec Aug 11, 2011 10:32 PM Flag

    Court Ruling

    I wouldn't write off Vimovo so fast. Because of the nature of the drug, AZ has taken a very passive approach to marketing the drug. How many commercials have you seen for Vimovo? I agree, it's not a blockbuster, but I think it will have slow, steady growth for some time to come. My guess would be that it reaches $30M this year, and eventually hits $75M+

 
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