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POZEN Inc. Message Board

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  • eu9mec eu9mec Sep 21, 2011 2:38 PM Flag

    Vimovo scripts

    There is one big difference between Vimovo/Trex and PA. The difference is which tier it will land in for co-pay. PA will be priced a lot less. I believe Vimovo is priced too high. The generics must believe there is a significant market, even at generic type prices.

    PA's problem will be to get the doctor's attention via the social media strategy.

 
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