Growth, no matter how many phones they sell, no matter if they are 7th 8th 1st 100th in any country in sales, as long as Blackberry market share grows this year and next, the stock will go up.
Quarterly earnings will be at a loss, who cares everyone is expecting it, but what will be important is sales of BB10 devices and market growth, stabilizing BES customer fees from declining and so forth. Guidance is key.
All the rest is noise until earnings from the horses mouth.
So stock goes up a dollar, goes down a dollar is irrelevant in the long term. Blackberry only needs to be third place everywhere for it to succeed.
If BBRY sells the hardware business for $1 tonight, it will open at $25 at least tomorrow and goes $40 in a few months. It looks like the hardware business is getting too valuable and Lenovo can't afford it anymore. BBRY may spin off of the hardware makes. The service and software business will be the boss of iOS, Android, and BB10, getting the best margin in the value chain. That alone is worth a whole a lot more than $25 over time.