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Krispy Kreme Doughnuts, Inc. Message Board

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  • zipperdydoodah zipperdydoodah Jun 18, 2005 8:19 AM Flag

    Stephen Cooper's strategy

    Precisely - you now have the game.

    The franchisees KNOW they are stuffed. Their objective - get out of the game as much skin as they can before they fold it over.

    Cooper will not close stores nor will the franchisees (unless the stores are very cheap to close) because they close easily in the bankruptcy.

    This strategy is real. Its just very high stakes and if you are a franchisee you would need to think how you maximise your exit from this disaster.


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