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Krispy Kreme Doughnuts, Inc. Message Board

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  • glsierra glsierra Jan 22, 2010 2:37 PM Flag

    No doubt

    Acquired by "somebody"? Maybe. By Wendy's? I'm more inclined to think not. A) they aren't in the best financial shape. B) They previously owned Tim Horton's (accordingly to other posts with referenced backup) so I don't think they'll want to do a "been there, done there" acquisition. C) It'll tarnish the KK brand -- ie: they'll waste their money. KKD has a huge, diehard following ... Wendy's not so much. KKD will be of much bigger value to an acquirer who has strong brand loyalty (ie: Starbucks or the like).

    In other words, if Wendy's does acquire kkd.... then dump your shares on the news. If Starbucks or a strong brand company like it where this deal could be strategic... then I may very well hold that new stock.

 
KKD
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