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Krispy Kreme Doughnuts, Inc. Message Board

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  • glsierra glsierra Mar 2, 2010 5:15 PM Flag

    Don't forget this TURD went down the tubes 5 yrs ago...

    funny. i was thinking the same thing. This person and nasdaqczar must be taking it up the shorts (pun intended). KKD will pop to $4+ "soon" and $5 to $7 by year end.

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    • i was right there through these crazy times, 2005-2007. I am now looking at shorting KKD again, for a 4th ride down. At current prices the multiple of EBITDA is starting to look expensive again. The company has in fact made some real menu changes and has stabilized sales in some way, but company stores still perform poorly. This is largely still a franchisee health story. The #franchisee stores determines profits. If it gets into the high 4's I would short back down to 3. Great stock to trade around, great donuts, not such a great business outside of the southeastern US. Won't go bankrupt but won't go to $7.

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