There is no such thing as the best device for everyone. It all comes down to the individual needs and wants. 9 inch, 7 inch, 8 GB, 16 GB, 32GB, fast processor, faster processor, in store support, on-line support, tablet for a reader, tablet for media, tablet for everything, for an adult, for a child, expandable memory, speakers, no speakers....If you compare devices side-by-side with regard to size and internal memory, NOOK is the leader for the moment with NOOK HD+: faster, lighter and sharper screen. It also has expandable memory, dual speakers, in-store support and the largest e-book library. It has the top apps in its marketplace, enough for the average consumer. IIt has overdrive to help you sync to your local library and check out library books and audio books; wirelessly. It will soon provide NOOK video, rent, buy, stream, download content from Showtime, Disney, Time Warner, etc. It is supported by the cloud just like all the other tablets. It has parental controls, profile settings. For the moment, it is the best value for your dollar.